I have just read bout Sonic Notify, which is a really interesting app which allows you to activate mobile content via no audible frequency sounds.
SonicNotify is a platform that enables media to be delivered to a smartphone or tablet based on presence. No technology to date has enabled media delivery based on a consumer standing in front of a shelf, television, or at a concert. The patent pending technology enables the communication of data in the ultra high-frequency inaudible range between any speaker and microphone. The decoding algorithm enables a common process for extracting data from audio using any microphone on any smartphone or tablet.
I have already settled on my idea but this is something which could bring a new and exciting angle to either the launch or the system its self and could do with some more consideration.
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